91 years ago cereal heiress Marjorie Merriweather Post completed construction on a Florida barrier island mansion she named Mar-a-Lago, "sea to lake," in Spanish. Donald Trump bought the 126-room property in 1985. Post had dreamed of it becoming the "Winter White House," and as President, Trump has tried to make that nickname stick.
Mar-a-Lago is Trump's private business, but he has made clear he sees no wall between his businesses and his role as president.
Unlike other presidential retreats, Camp David for instance, Trump owns Mar-a-Lago. And just like his other businesses, Trump uses his position as president to deliver free advertising for the property.
But as many have noticed, there's something implicitly sinister and racist about referring to Mar-a-Lago as the "Southern White House."
Trump today tweeted he was interrupting his golf game to go watch the funeral of former First Lady Barbara Bush, and declaring it a "beautiful day!"
On Twitter, many expressed outrage, with some focusing on the racist "dog whistle" aspect of calling Mar-a-Lago the Southern White House, and others commenting on his monetization of the presidency for personal gain.